Last week I contributed to a workshop for the development of a pre preschool series - Gracie Lou. Gracie Lou is originally the creation of Graphic Designers Helen and Darren Simpson. They made it for their daughters. When they teamed up with Two Camels Music in London they ended up with animated nursery rhymes which are being distributed by the ABC. Darren has now teamed up with kids TV producer Susie Campbell to develop it into a series.
The show is aimed at kids aged 0-3 years old. This is a potential new growth area, as baby TV channels spring up all over the world. Whatever you may think of children this age watching television, they are watching this young, so it would be better if what they were viewing was aimed at them. There are a number of preschool shows that arguably children grow out of, or get bored of, by the time they are three anyhow. Zero to six is a big age range for children that are going through such massive development so it is actually great to be able to focus in on the delightfulness of three year olds or two year olds or even one years olds (and having one of those myself at the moment I am particularly focused on that.) The workshop was a great excuse to explore these age groups. I am quite inspired to explore aiming younger with some series concepts myself. I was particularly impressed by our visit to Nedlands School of Early Learning and the woman behind that Sarah Lovegrove.
Gracie Lou has a very simple graphic look and animation style, check it out, I have linked to it. I will keep you updated as to it's progress but it is not up to me to tell you the great ideas we came up for for it except to say it celebrates everyday achievement moments of three year olds!